Gold Mine Effect By Rasmus Ankersen
Our February 2025 Book of the Month is “The Gold Mine Effect: Crack the Secrets of High Performance” by Entrepreneur and performance development speaker Rasmus Ankersen.
ABOUT THE BOOK
We all want to discover our hidden talents and make an impact with them. But how? Rasmus Ankersen, an ex-footballer and performance specialist, quit his job and for six intense months lived with the world’s best athletes in an attempt to answer this question.
Why have the best middle distance runners grown up in the same Ethiopian village? Why are the leading female golfers from South Korea? How did one athletic club in Kingston, Jamaica, succeed in producing so many world-class sprinters?
Ankersen presents his surprising conclusions in seven lessons on how anyone – or any business, organisation or team – can defy the many misconceptions of high performance and learn to build their own gold mine of real talent.
“After reading The Gold Mine Effect I felt compelled to track Rasmus Ankersen down … Fascinating man with a real insight into High Performance both for individuals and teams that can be applied to business and sport … a great read and a fascinating insight into performance.” Sir Clive Woodward.
ABOUT RASMUS ANKERSEN
Rasmus Ankersen is a bestselling author, entrepreneur, speaker on performance development and a trusted advisor to businesses and athletes around the world.
In his first book ‘The Gold Mine Effect’ he explores how some countries and cities develop a disproportionate amount of top talent. In his second book ‘Hunger in Paradise’ he describes how successful organisations can remain successful by eliminating complacency.
Rasmus has been hired by well-known global brands like Facebook, Google, LEGO, Boston Consulting Group, Microsoft, Roche, Astra Zeneca, Coca-Cola, Cisco and many more to share his research on how to build high performance organisations.
He is also a football executive and for almost eight years he held the position as Chairman of FC Midtjylland and co-director of football at Brentford FC, both known as some of the world’s most innovative football clubs, especially recognised for their use of big data to drive decision-making.
In his speaking session you will learn –
- How to spot the talent that the competition overlook
- The difference between “talent that shouts” and talent that whispers”
- Why breakthroughs often come from outsiders, not from insiders
- How practice and persistence beat IQ and raw talent
- Why a performance environment should never be too comfortable
For more information on Rasmus please visit his webpage or email us on enquiries@scampspeakers.co.uk. To order a copy of his book please visit Amazon.